Venafi, the leading provider of protection for cryptographic keys and digital certificates, today announced Elizabeth Ireland has been appointed Chief Marketing Officer (CMO). In her new role, Ireland will report directly to the CEO of Venafi, Jeff Hudson.
“Elizabeth brings an extraordinary combination of cyber security domain, business and marketing experience,” said Jeff Hudson, CEO of Venafi. “She has developed pragmatic, effective strategies that have accelerated growth and built the brands of several leading technology and cyber security firms. Her insight, experience and industry knowledge are strategic additions to our team. We are delighted to welcome her inspiration and leadership.”
Ireland has over 25 years of technology marketing experience, including more than a decade in the cyber security industry. As CMO of Venafi, Ireland will lead the development of the company’s product positioning, market strategy and go-to-market execution. Prior to joining Venafi, Ireland was vice president of marketing and business development for Tripwire, a cyber security and compliance firm. She has also held executive marketing roles at nCircle and Extensity.